Nembol recently released the Web version of our market-defining multi-channel mobile app. Before doing so, we of course ran a little market analysis. We here summarise it for the public, as we thought it may help retailers make up their mind on what system to pick.
In this article we'll go through the main aspects that impact the e-commerce conversion rate of a consumer brand's online store, and how to consider them for having a profitable return on investment and increase sales.
Large online retailers and marketplaces typically have a higher conversion rate than brands' online stores. Therefore, focusing on customer engagement and brand positioning might be more rewarding than bidding on PPC.
In this post we guide you through the optimal use of Nembol’s camera features to take pictures that help your products sell while minimizing your tasks as content creator. It's as easy as saying cheese :)