Where should you sell next?
Five questions, and you get the three channels worth your time — ranked, with the reasoning shown. Built on what Nembol sellers in your category actually do.
What do you sell?
Pick the closest match to your main catalog.
Where do you sell today?
Pick every one that applies. We will not suggest what you already have.
Where are most of your buyers?
Some channels only exist in one market.
How much time can you give a new channel?
Per week, once it is running.
What matters most right now?
One thing, the one that would change your year.
What is the best platform to sell products online?
It depends on your product category. Etsy leads for jewellery, collectibles and handmade; eBay for home, garden and used goods; Amazon for reach at higher effort; TikTok Shop for toys, hobbies and younger buyers. The quiz above ranks them against what you sell.
How to choose the right sales channel
- Start where your category already sells. Buyers form habits. Fighting that costs more than following it.
- Weigh the fee against the audience. A 6% fee on a channel with no buyers loses to 15% on one that shifts stock in two days. Compare fees ->
- Be honest about setup time. Amazon needs approval and category work; TikTok Shop needs content. Both punish half-attention.
- Keep one channel you own. Marketplaces rent you an audience and can change the terms overnight. Sellers with their own store average 28% higher margins. Storefront ->
Frequently Asked Questions
How many sales channels should I use?
Most sellers do best on two to four. Shoppers compare three or more before buying, but each channel adds work — add the next only when the current one runs itself.
Can I sell the same product on Amazon, eBay and Etsy at once?
Yes, and most established sellers do. The risk is selling the same unit twice, so stock has to
sync across all of them in real time.
Should I sell on marketplaces or my own website?
Both. Marketplaces bring buyers you cannot reach alone; your own store keeps the margin and the customer relationship. Sellers running their own store average 28% higher margins, but very few start there.
Is it worth selling on more than one marketplace?
For most sellers yes — multichannel sellers see around 9% higher annual sales. The gain only holds if listings and stock stay in sync; otherwise oversells cancel it out.
Start selling on more channels today
Set up your first sync in minutes — no credit card required.