Connect eBay to Meta Catalog

Automatically connect eBay to Facebook and Instagram thanks to Nembol integration for Meta Commerce. Start effectively listing, managing, and editing products once and for all your shops!

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Why linking eBay and Facebook Meta?

Selling on eBay presents a robust opportunity for business growth. As one of the world’s most widely utilized marketplaces for both new and second-hand items, eBay boasts millions of daily transactions. This extensive and diverse user base makes it an ideal platform for sellers seeking access to an international audience.

Linking eBay to Facebook and Instagram, two major social media platforms, enables you to reach a broader user base, encompassing billions of active users. This is why integrating social media into your ecommerce strategy is a pivotal choice.

By connecting eBay and Facebook you can:

Expand and increase your customer base

With over 120 million active worldwide buyers, eBay stands out as an immensely attractive marketplace. Conversely, Facebook and Instagram rank among the most widely used social media platforms, boasting over 3 billion monthly active users combined. Linking eBay with Meta Commerce offers the chance to reach a diverse range of GenX and GenY consumers, and other potential buyers.

Use social ads to stand out

If you are a new seller, starting on eBay is a wise choice. Ebay is a user-friendly platform, ideal both for beginners and experienced sellers. However, the competition on marketplaces is fierce, potentially making it difficult for your products to stand-out. That’s why sharing listings and promoting them via Facebook and Instagram advertising options can help you reach more clients with less effort.

Diversify your revenue stream

E-businesses frequently find advantages in diversifying their sources of revenues. eBay charges fees for both listing and completed transactions, but your Facebook catalog has the potential to generate revenues without such fees. Thus, by promoting your products on social media, you have the potential to increase your sales and reduce the total fees that you pay if you were exclusively selling on marketplaces.

Multichannel challenges

Selling across multiple channels has many strategic advantages; however, expanding sales management can be complex and challenging.

Without multichannel integration

Listing creation: if you are already listing on eBay, and you want to list on Facebook, you must recreate all product listings manually, also fixing new requirements, and formatting needs.
Stock adjustment: when you manage channels separately and receive an order, you must adjust your stock manually.
Price differentiation: different platforms have different fees. So, to avoid losing money, you may have to implement different ecommerce pricing strategies.
Content management: to tap into different markets, you may need to tweak content, especially if you want to reach market niches.

With Nembol integration

Listing creation: with Nembol you can bulk list products from eBay to:
- Facebook Page. Nembol automatically shares your eBay items with back-links to allow purchases on your eBay store.
- Facebook Catalog. From this Meta product dashboard, you can share listings on your Facebook Shop and your Instagram account
Automatic Stock updates: Nembol automatically adjusts your stock every time you sell a product on eBay and updates the listing status on Facebook.
Price differentiation: Nembol pricing rules help you to adapt your prices for each channel.
Content management: you can bulk update product details with ease by using Nembol as a central Hub.

Make it easy with the eBay Facebook Integration

Secure connection through official APIs

Nembol has been a developer partner of both eBay and Facebook since 2015. All you need to do is:

Log into your Nembol account
Click on login next to the eBay channel
Click on login next to the Meta channel
Click on login next to the Facebook Page
And, in a split second, channels are linked!

Post eBay products to Facebook catalog

Use Nembol to bulk import eBay listings to Facebook and fill fields effortlessly, without manual nor additional actions.

Don’t worry about requirements, with Nembol, a one-time configuration is all you need to set your desired settings, and Nembol will handle the rest!

eBay Facebook inventory update

Every time your eBay products get sold out, Nembol automatically updates your Meta listing status from “in stock” to “out of stock”, so you don’t have to do it manually.

Edit your listings in bulk

Whether you need to bulk update product information or differentiate your content, Nembol can help you to centrally edit in Nembol and update both channels in one-move.