Success stories | Grassi Sport
How Grassi Sport put 40 years of retail under one roof — online and in store
A family-run sporting goods shop in Italy turned a 22,000-sale eBay history and a busy physical store into a single, synced operation — and launched a website in under an hour along the way.
25,000+
eBay sales, backed by 9,000 positive feedbacks
2,000
products imported and managed from one catalog
<1 hr
to launch a website with checkout, start to finish
Challenge
For four decades, Grassi Sport has outfitted skiers, climbers and mountaineers with the best international brands from its store in Italy. The shop floor was thriving and the eBay business was even busier — tens of thousands of sales and a reputation built one positive feedback at a time.
But success across two worlds came with friction. The website was dated and didn’t work on phones. Listing hundreds of products on eBay was slow, manual work. And worst of all, nobody had a reliable way to know what was actually in stock — a customer at the counter and a buyer online could be looking at the same single item, with no system keeping the two honest.
“We needed one place to see our whole catalog — what's listed, what's left, and where it's selling. Doing it by hand across the store and eBay just wasn't sustainable anymore.”
Stefano Grassi
Owner & CEO at Grassi Sport
Solution
Grassi Sport imported its full 1,800-product eBay catalog into Nembol, instantly turning a scattered listing history into a single, editable source of truth. From there, the team switched on Nembol Storefront and connected PayPal checkout — and a clean, mobile-ready storefront was live in under an hour, generated automatically from the listings they already had.
No redesign project. No developer. No re-keying products into yet another tool. The same catalog now powered eBay and the new website at once, with stock kept in sync behind the scenes.
“Nembol is our main tool for listing in bulk on eBay. Setting up the website took less than an hour — it pulled everything straight from our existing listings.”
Stefano Grassi
Owner & CEO at Grassi Sport
Outcome
Today, Nembol runs quietly at the center of the business. It’s the team’s primary engine for listing on eBay in bulk, and inventory stays aligned in real time between the website and the shop floor — so the item a customer buys online is the same item the store knows is gone.
Easy Website has become more than a storefront, too. Across three PCs in two locations, staff use it as a live product-search tool — a fast way to check availability for a customer standing right in front of them. One catalog, one truth, everywhere it’s needed.
“Nembol has proven invaluable — both for the time it saves us and the extra sales it generates.”
Stefano Grassi
Owner & CEO at Grassi Sport
Run your store and your channels from one catalog
Like Grassi Sport, you can sync inventory everywhere you sell and launch your own branded Storefront in minutes — no developer required.